Connoisseur Media has added a familiar voice to its midday lineup in Mid-Michigan, hiring Breck Kinsey to host middays on Adult Contemporary WCEN in Saginaw.
The move brings the local personality back to a market where she has spent much of her broadcasting career while filling the daypart previously held by Josh Sharrow, who will remain part of the 94.5 The Moose’s lineup in a weekend role.
Kinsey’s return to a full-time weekday shift continues a career that has largely unfolded across stations serving the Great Lakes Bay Region. Listeners in the area have heard her voice across several formats in recent years, and her familiarity with the audience made the transition to Connoisseur’s midday slot a logical next step as the company continues refining its local programming strategy.
Before joining Connoisseur, Kinsey worked for Cumulus Media, where she spent several years handling multiple on-air roles across two stations in the same cluster.
From 2021 through 2024, she maintained a dual presence in the market, hosting middays on Active Rock outlet Z93 while also anchoring afternoon drive on Top 40 station 102.5 WIOG. The combination of formats provided Kinsey with a wide-ranging on-air portfolio, giving her experience connecting with audiences in both rock and contemporary hit radio environments.
Prior to her time with Cumulus, Kinsey built her resume at several other Mid-Michigan outlets, including Country station 98.1 WKCQ, where she hosted nights, and Classic Hits station WLEW in Bad Axe.
Meanwhile, Sharrow’s continued presence on weekends ensures that WCEN retains continuity with listeners familiar with the station’s existing talent lineup.
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